Recently we discussed big data and data analytics. We explored what they are, along with their career and business opportunities. Today I want us to discuss the career and business prospects in UX and UI design. UX and UI stand for user experience and user interface, respectively. UX is the outcome of a user’s interaction with a product and the factors that contribute to the user’s overall perception of the product’s functionality. UI is the visual part of a computer application or operating system through which a user interacts with a device or software. I have mentioned them before; you can check out an article on 12 top skills with high demand in 2022.

Career Opportunities

There are a number of career paths to consider in UX and UI design, starting from basic entry-level roles. The demand for UX and UI designers is sky-high and is projected to spike even more. Ironically there is still is a dire shortage of skilled professionals in UX and UI design. Fortunately, that is good in that once you acquire the relevant skills, you will be highly sought after. Daily I see companies or recruiting companies looking for UX and UI designers all over the world. Under the employment banner, there are several opportunities to rise through the ranks. For example, from just a mere UX and UI designer, you can rise to roles such as UX Design Lead. Career opportunities or roles beyond that level can be in management, e.g. VP UX or MD UX.

It is also commonplace these to see wide-ranging prospective clients looking for UX and UI designers. Such clients can be individuals, entrepreneurs, business people and the like. This means you can consider being a freelancer than being employed as a UX and UI designer. The career opportunities you can grab are majorly a function of your skillset and portfolio. I will detail more about how to create your portfolio in a separate article. You need to work on as many real-world projects as possible to increase your value. You also have to cultivate your creativity, appreciation of technical things, and agile ability to find robust solutions. You must be a solid researcher, designer, and implementer.

Business Opportunities

You can start a business aimed at or based in any industry imaginable. One of the most obvious is starting a UX UI Design Agency or offering such services. Essentially you will provide such services to wide-ranging clients. That can also have a variant in the form of a UX UI Consultancy. You still could do the consultancy bit from an agency setup; it is up to you. You can also venture into teaching services, i.e. UX UI Courses, especially online teaching. Due to the global demand, many people are looking to undergo flexible online learning in UX and UI. Many platforms already offer this, but your key value proposition would be tailored to the Zimbabwean context. One of the major limitations keeping many from learning online is online payment hurdles. Tailoring your courses and payment dynamics for Zimbabweans will draw many people. Another exciting business opportunity is designing and selling Digital Products or Assets. In UX and UI, you can design so many things that you can sell online, e.g. icon packs, themes, design templates, and the like. One of the easiest approaches to this is designing digital templates with Canva and selling them. I have seen some people coming with brand or branding kits to sell. You can also consider getting into UX UI Content Creation, e.g. blogging or being a YouTuber. With the vibrancy of UX UI, you will even get traction from beyond Zimbabwe.

I highly recommend that you venture into UX and UI design. They are in the top 10 of the highest-paying entry-level jobs in the world. In developed countries, one can expect to get an average salary of at least US$100 000 annually. I do know this career path is still in its infancy in Zimbabwe. The great thing is that you can still land global opportunities from here. Most UX and UI jobs or gigs can be done fully remotely. Plus, inevitably, UX and UI will gradually become popular in Zimbabwe; it is inevitable. It would be smart when the tide rises to be ready to surf. The other dynamic is that there are infinite platforms from which you can learn UX and UI. I mean getting certified entirely online. So go for it!